Moe Al Thani

Rise to Success · since 2011

The mountain was never the point.

What began as my climb became a doorway for others.

350+

people have found their own mountain with Rise to Success. Not a number to count, but 350 different journeys.

"I have climbed the same mountain many times. But I have never had the same journey twice."

Moe walks beside each group as a companion, not a hero. The camp meals, the slow steps at altitude, and the moment someone realises they can keep going matter more than any summit photo.

Kilimanjaro · Rise to Success
The team walking beneath the snow-capped summit of Kilimanjaro

Mount Kilimanjaro

Not one summit. Hundreds.

Every face is a different mountain.

The real pictures from these climbs are rarely of the peak. They are of the people beside each other on the way.

On the trail together

Camp meals, slow steps, open arms.

Climbers jumping for joy on a rock above the clouds
Joy above the clouds
A climber being helped by a teammate on the trail
Looking after each other
A team sharing a meal around a table
When we become family
A climber with arms flung wide in the mist
Arms open
A group hiking through rainforest on the lower slopes
Climbers walking together with a Rise to Success flag
Moe resting with his pack on the rocky slopes of Kilimanjaro
A moment's rest
Climbers among orange tents at camp
Moe on the trail to the summit of Kilimanjaro, the peak behind him
On the way up, Kilimanjaro
The team celebrating together at the Kilimanjaro summit sign
Uhuru Peak, Kilimanjaro
A climber with arms open wide on a rock above the valley
Wide open
Moe and Joe Al Haddad at the Uhuru Peak summit sign on Kilimanjaro
Moe and Joe at the summit

Rise to Success

Everest Base Camp

A smiling trekker beneath prayer flags and dramatic Himalayan peaks
Clouds rising above a sharp snow-covered Himalayan peak
Trekkers setting off together from a mountain lodge
A sweeping skyline of snowy Himalayan peaks
A group gathering beside a stone monument beneath snowy peaks
A group climbing the trail together above the valley
Morning sunlight breaking over the mountain valley
Trekkers pausing together beside a stone monument
A golden-topped stone monument framed by mountain peaks and drifting clouds
A group following the trail past a white stone monument

The core team

The people who hold the door with me.

What you do after the summit matters more than the summit itself.

Find your mountain
A climber on a wall of ice beneath the sun

Next camp

Films